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About Us
Bombay Subscription Agency (BSA) is one of India's leading IMPORTERS, AGENTS & DISTRIBUTORS of Magazines & Trend Forecast books on Accessories, Colors, Fabrics, Fashion, Textiles, Home Furnishings, Shoes and Leather Goods. Since three decades we have been catering to the fashion industry, participating and exhibiting the trends which help in successfully connecting the dots from trends to viable products.
If you are a designer, manufacturer or retailer, BSA is your fashion studio to service your business offering hundreds of titles in fashion from various countries including Japan, Europe, USA , Far-East, and Middle East. Our customers consider us as an extension of your team working on your behalf bringing you the latest in fashion and trendiest details happening all over London, New York, Milan, Los Angeles. Our mission is to provide our customers most extensive range of magazines, trend forecast & reference books to our customers at most competitive prices.
Background :
Established in 1971, BSA is a privately owned 100% subsidiary of the Saremal's Group. In the last 35 years BSA has grown steadily, year on year since the opening of our first showroom in the heart of the Mumbai city.Today we have 4 branch offices and two showrooms spanning across Mumbai and Delhi.
"We at the SAREMALS Group strongly believe that hard-work and trust & honesty,have been the key factors of our success. Further, more than for last three decades we have been dedicated in providing our customers with exceptional services at reasonable prices. Thanking you, for giving us this opportunity. It will be our pleasure to satisfy you as our prized customers, looking to hear from you in all for the best in a positive note of gesture. S.P. JAIN, Chairman, SAREMALS Group.
As an importing & distributing company BSA developed trade relationships with lots of top tier companies and has been involved in some of the most prestigious developments through the transitions. In the course of oursuccess we have several exclusive contracts with best of the worlds publishing houses.
The experience, dedication and expertise of our people is our guarantee of your total satisfaction. We continue to remain committed to maintain the entrepreneurial spirit to explore, innovate and develop new products in this industry, which will never cease to interest and excite our expanding market.
Your quest to fashion pertaining to anything from garments, to accessories, to shoes, embroidery, textiles, home furnishings etc gets over here.
Directors :
THE BOMBAY SUBSCRIPTION AGENCY is led by a family of first & second-generation entrepreneurs each of them having over a decade of experience in the imports & distribution of Trend forecasting books & magazines.

Mr. Saremal. P . Jain : (also fondly known as S.P.JAIN) :Chairman & Managing Director Started at an early age after completing school.He learnt the business on the job and spearheaded the groups inttrend forecasting business. A keen student of music & literature and a hands-on manager, he heads the finance functions. A leader who believes in leading from the front.

Mr. Rajesh S . Jain : Marketing Director, Mumbai Operations – decided to join the business after Graduation &completed MBA concurrently while expandingbusiness. He learnt the business on the job and leads the marketing functions of the company. He was instrumental in launching the new showrooms. An avid traveler and field person, he keeps a keen eye on the latest trends in international & domestic market.

Mrs. Priti R . Jain : Director, Customer Service & PRO – Leads the day to day operations of the back office , as well as customer service & customer relationship.

Mr. Shantilal R . Jain : Marketing Director, Delhi Operations – he joined the business in 1990 and heads the Delhi operations of the company.


